The short version
Measurement is on when you arrive. If you choose Reject in the cookie banner, it stops immediately and the measurement cookies already on your device are deleted.
You can change your mind at any time from the Cookie settings link in the footer.
What is set
Google Analytics (via Google Tag Manager): tells us how many people visited, which pages they read and where they came from. Aggregated; we cannot see individuals.
Google Ads measurement: tells us whether an ad we paid for led to an enquiry. Without it we are spending advertising money blind.
A small cookie of our own that remembers your choice on the banner, so you are not asked again on every page. It contains one word: granted or denied.
What is not set
No cookie is set that identifies you by name, and no cookie carries anything you typed into the form.
The first-party record of which search engine or AI assistant sent you uses no cookie at all — it is written server-side, without an identifier.
Turning it off
Reject in the banner, or the Cookie settings link in the footer. Rejecting withdraws consent through Google Consent Mode and clears the analytics and advertising cookies from your browser.
Your browser can also block cookies for this site entirely. The site keeps working; only measurement stops.
Questions about your data: write to us at the address in the footer and we will answer within 30 days.